How Tom Works

Ideas and insights that provoke, excite, and inspire.

Tom has a passion for innovation, creativity, design, emerging trends and strategic change and how it all relates to building more dynamic relationships between organizations and their audiences. He’s truly obsessed with the nature of marketplace success in today’s complex and rapidly changing world. And his goal is to transform that understanding into insightful and entertaining forms of communication, so that individuals and organizations around the world can gain new perspectives on growing customer value and profitability.

He shares his passion and accomplishes his goal through his writing, speaking and educational services:

  • Writing – Four highly acclaimed books and published extensively in the areas of change management, innovation, marketing strategy and brand development in various online and offline publications such as Radio & Records, Training + Development Magazine, MarketingProfs.com, BrandChannel.com, Radio Ink Magazine
  • Keynote presentations at industry events; e.g. Association of National Advertisers, Brand ManageCamp, MPI’s Professional Education Conference, Invest Northern Ireland, IIR’s Youth Marketing Mega Event, JWT’s Beyond the Numbers, Marketing Association of Credit Unions, International Toy Fair, Inc. Magazine, National Association of Broadcasters, American Bankers Association, CASE, National Apartment Association
  • Presentations at client conferences and management retreats; e.g. Procter & Gamble, Unica, Mass Mutual, Metavante, Arbitron, Kirchman, Filene's Basement, Proteus, Class Software, AlphaGraphics, Scarbourough Research, Jacobs Media, RSM McGladrey, Time Warner Cable, Key Bank, YMCA, Hewlett Packard, SunLife, UPS
  • Strategic insight sessions with corporate management in the US and abroad (confidential client list)
  • Media appearances on local and nationally syndicated radio and television programs

Whether you're kicking off a major conference, rolling up your sleeves in an executive work session, or looking for a guest on your upcoming program, Tom Asacker will shake up your audience, fill them with ideas and charge them with inspiration.

Contact Tom